Best coaching ROI
measurement tools.
For HR, L&D, and People teams that need to show what a coaching program changed, and for internal coaching teams choosing software.
The best coaching ROI measurement tools fall into two groups. Employer coaching platforms, including Boon, BetterUp, CoachHub, EZRA, and Torch, deliver the coaching and report outcomes to the company paying for it. Coach-practice software, including CoachAccountable, Coachmetrix, Simply.Coach, and Coaching.com, helps coaches and internal coaching teams log sessions, gather feedback, and report results.
Boon measures coaching by competency growth. Every Boon engagement starts with goals mapped to specific competencies, and Boon Grow assesses participants on the customer's own competencies at the start, midpoint, and end, with +23% average competency growth across six-month Grow programs. Boon is a coaching provider, so its reporting comes with its programs and is not sold as separate software.
A disclosure: this page lives on Boon's website, and Boon is one of the tools compared, judged by the same criteria as everyone else. Weigh our view accordingly. Details for other tools come from their own websites as of October 2026, and where a vendor does not publish something, we say so. If you find something inaccurate, let us know.
What are the best tools for measuring coaching ROI?
The right tool depends on who employs the coaches. If you buy coaching, you are choosing a provider and its reporting. If you employ coaches, you are choosing software. Start with the situation closest to yours.
Best for employer-sponsored leadership programs that need competency pre and post data: Boon
Boon Grow is built on your own competencies and assessed at the start, midpoint, and end, with +23% average competency growth across six-month Grow programs.
Best for one assessment model across leaders, managers, and the wider workforce: BetterUp
A Whole Person assessment at the start, a Reflection Point every four months, and cohort data in the People Analytics Dashboard.
Best for leadership programs that want 360 data before, during, and after coaching: Torch
A Torch 360 at the start, peer feedback every four months, and an impact report at the end.
Best for sponsors who want feedback on every session: EZRA
EZRA Measure collects participant and coach feedback after every session before the next one can be booked.
Best for global rollouts in many languages: CoachHub
Coaches in 90+ countries and 80+ languages, with goals tracked in CoachHub Insights.
Best for independent coaches tracking client outcomes: CoachAccountable
Client-tracked metrics and actions, plus scheduling and invoicing, with published pricing.
Best for executive coaches who need stakeholder evidence for clients: Coachmetrix
Stakeholder 360 surveys and ROI tools built for leadership and executive coaching.
Best for internal coaching teams run by L&D: Simply.Coach or Coaching.com
Both serve organizations running their own coaches, with sponsor reports, stakeholder feedback, and dashboards on outcomes.
Need competency data from a leadership program?
See how Grow measures growth on your own competencies at the start, midpoint, and end.
Explore GrowEmployer coaching platforms and coach-practice software.
Lists of coaching measurement tools often mix these two groups, which is why they are hard to compare. The first question is who employs the coaches.
Employer coaching platforms
Boon, BetterUp, CoachHub, EZRA, Torch
These companies provide the coaches and the coaching, and report outcomes to the company that pays. If you are buying a coaching program, measurement usually comes from the provider. The question to ask is what the provider measures, how, and what you can see.
Coach-practice software
CoachAccountable, Coachmetrix, Simply.Coach, Coaching.com
Coaches and internal coaching teams use these tools to log sessions, set goals, gather stakeholder feedback, and report results. If you employ your own coaches, or manage a pool of independent coaches, this is the software you need.
A company that buys a program from Boon, BetterUp, CoachHub, EZRA, or Torch does not usually need separate measurement software, because the provider reports outcomes. A company that builds its own coaching bench needs practice software to track it. For help with that choice, see build vs buy coaching capacity and how to staff an internal coaching program manager.
What to look for in a coaching measurement tool.
Every tool in this guide reports something. These six questions show whether the report will hold up when finance asks what the program changed.
A baseline and a post measurement
Growth needs a starting point. Ask when the first assessment happens and when it is repeated. A tool that only measures at the end can show where people landed but not how far they moved.
Competency growth as well as satisfaction
Satisfaction and attendance show whether people like the coaching and keep showing up. They do not show whether anyone leads differently. Look for a measure of change on specific skills, ideally the competencies your company already uses.
Input from managers and stakeholders
Self-ratings drift. Ask whether managers, peers, or other stakeholders rate the participant, how often, and whether those ratings are in the report you receive.
Confidentiality of individual sessions
People stop being candid once they think their manager reads the notes. Ask exactly what the sponsor and the manager can see, at what level of detail, and who controls it. See coaching confidentiality.
A link to business outcomes
Ask how the coaching data connects to the measures your executives already track, such as retention, promotion, and engagement scores. Most tools need your HR data for this step, so ask what format they can take it in.
Export and data ownership
Ask whether you can export the data, in what format, and whether you keep it if you leave. A dashboard you cannot export is hard to bring to a finance review.
Coaching ROI measurement tools compared.
"Not published" means the vendor does not state it on its website. The four coach-practice tools tend to publish prices. None of the employer coaching platforms publishes list prices; Boon publishes its pricing model.
| Tool | Type | Built for | How it measures | Managers and stakeholders | Pricing |
|---|---|---|---|---|---|
| Boon | Employer coaching platform | Companies buying coaching for managers, leaders, teams, and every employee | Goals mapped to competencies; Grow pre, midpoint, and post on your competencies; Scale on utilization and wellbeing; theme reporting | Managers see engagement and focus areas, never session content or individual scores | Scale per completed session; Grow per participant or per session; Exec, Together, Adapt quoted |
| BetterUp | Employer coaching platform | Leaders, managers, and the wider workforce | Whole Person assessment baseline, Reflection Point every four months, People Analytics Dashboard | Included managers see the member’s top five strengths | Not published |
| CoachHub | Employer coaching platform | Employees at every level, globally | Goals and milestones tracked through the program; CoachHub Insights dashboards; ROI calculator | 360, peer, manager, and self feedback through CoachHub Feedback | Not published |
| EZRA | Employer coaching platform | Individual contributors to C-suite at large enterprises | EZRA Measure: participant and coach feedback after every session; reports | Line manager feedback | Not published |
| Torch | Employer coaching platform | Leaders from individual contributor to C-suite | Torch 360 at the start, Coaching Impact Report at the end, Kirkpatrick-based framework | 360 and peer feedback every four months | Not published |
| CoachAccountable | Coach-practice software | Coaches and multi-coach organizations | Client-tracked metrics, actions, worksheets, session notes | Not described | US$20/mo (2 clients) to US$4,000/mo (1,000 clients) |
| Coachmetrix | Coach-practice software | Leadership and executive coaches | Progress tracking, action plans, engagement dashboard, ROI tools | 360 surveys from stakeholders | US$55/mo or US$550/yr per coach; enterprise by quote |
| Simply.Coach | Coach-practice software | Coaches, coaching businesses, L&D teams, universities | Progress, impact, and ROI reports; digital assessments | Stakeholder feedback; reports shared with sponsors | Solo coach plans US$9 to US$69/mo; other plans separate |
| Coaching.com | Coach-practice software | Coaches, coaching companies, organizations | Dashboards on utilization, outcomes, and program ROI; theme tagging | Stakeholder feedback | Not published |
Features and published prices come from each vendor's website as of October 2026 and are not independently audited. Boon pricing is described on the pricing page.
Tool-by-tool breakdown.
Boon
Employer coaching platformBoon is a coaching provider whose measurement comes with the program. Every Boon engagement starts with development goals mapped to specific competencies, and coaches track growth against those competencies through the engagement. Boon Grow, its cohort leadership program, is built on the customer's own competencies and assessed at the start, midpoint, and end, with +23% average competency growth across six-month Grow programs. Boon Scale, always-on 1:1 coaching for every employee, is reported on utilization and wellbeing. HR and L&D teams see the data in a customer portal while programs run, including theme-level patterns across the coaching population. Boon runs five programs (Scale, Grow, Exec, Together, Adapt) with 300+ ICF-accredited coaches and 110+ customer organizations.
Strengths
- +Competency pre and post data on the customer's own competencies in Grow, with +23% average growth across six-month Grow programs
- +Managers see that a direct report is engaged and which competency areas they are working on; they never see session content, specific challenges discussed, or individual competency scores
- +Theme-level reporting across the whole coaching population: the most common development themes, where leaders grow fastest, and where they get stuck
- +Competency growth data is designed to be combined with your engagement survey, retention, and promotion data to connect coaching to business outcomes
- +Program health reported alongside outcomes: 89% session attendance and an NPS of +87
- +Scale launches in under a week; Grow, Exec, Together, and Adapt launch in 2 to 3 weeks
Limitations
- -Not standalone measurement software. Boon reports on coaching Boon delivers, so it does not track your own internal coaches or another vendor’s coaches
- -Not a fit if you run an internal coaching team and need software to schedule, log, and report on those coaches; coach-practice software such as Simply.Coach or Coaching.com fits that need
- -Individual competency scores stay private by design, so sponsors who want person-by-person score reports will not get them
- -Financial ROI is calculated by combining Boon data with your own HR data; Boon does not produce a single dollar figure on its own
Best for: Companies buying a coaching program that want competency growth on their own competencies reported by the provider
See Grow for competency pre and post measurement, and Scale for always-on coaching reported on utilization and wellbeing.
BetterUp
Employer coaching platformBetterUp offers BetterUp Lead for leaders, BetterUp Manage for managers, BetterUp Grow for AI coaching across the workforce, and BetterUp Ready for resilience. Measurement is built on its Whole Person model. Members take a Whole Person assessment after onboarding, and organizations see baseline data in the People Analytics Dashboard. Members are nudged to complete a Reflection Point, a pulse review of the assessment, every four months.
Strengths
- +A baseline assessment and a regular four-month reassessment cadence
- +A People Analytics Dashboard with aggregated, cohort-level data for the organization
- +Individual Whole Person data stays between the member and the coach unless the member shares it
Limitations
- -Measurement is built on BetterUp’s own Whole Person Model; mapping its dimensions to your company’s competencies is offered at a certain partnership level
- -The Whole Person assessment and Reflection Points are self-reported; manager feedback and 180 or 360 assessments are separate tools that add other raters
- -Prices are not published
Best for: Large companies that want one assessment model across leaders, managers, and the wider workforce
For a detailed comparison, see Boon vs. BetterUp.
CoachHub
Employer coaching platformCoachHub offers human, AI, and hybrid coaching for employees from the C-suite to every level, with 3,500+ coaches in 90+ countries and 80+ languages. Coaches set goals and milestones with each employee at the start of a program and track them throughout. CoachHub Insights provides dashboards on engagement and progress. CoachHub also published an ROI calculator in 2023 that estimates financial impact from inputs such as participant count, average salary, turnover rate, company revenue, and headcount.
Strengths
- +Global coach coverage across many countries and languages
- +Goals and milestones set at the start and tracked in CoachHub Insights
- +A feedback tool that collects 360, peer, manager, and self assessments
Limitations
- -The ROI calculator produces an estimate from company inputs, which is a planning figure and not a measured result
- -Its website does not describe which competency framework its assessments use, or whether they can be mapped to your own competencies
- -Prices are not published
Best for: Global rollouts that need coaching in many languages
For a detailed comparison, see Boon vs. CoachHub.
EZRA
Employer coaching platformEZRA provides 1:1 human coaching in three programs: EZRA Edge, unlimited coaching for mid to senior level leaders; EZRAx for senior executives; and Focus, an eight-week program for new managers and individual contributors. Its measurement product, EZRA Measure, collects feedback from both participants and coaches after every session, and participants cannot book their next session until they rate the last one. EZRA describes line manager feedback as part of its measurement, and organizations receive reports on coaching effectiveness.
Strengths
- +Session-level feedback from both sides after every session
- +Feedback is required before the next booking, so response rates stay high
- +Line manager feedback and three-way sessions with the leader, sponsor, and coach built into programs
Limitations
- -Stakeholder input comes from the line manager; its measurement pages do not describe a 360 from peers or direct reports
- -Aimed at large enterprises, typically 1,000 or more employees
- -Prices are not published
Best for: Leadership coaching where the sponsor wants feedback on every session
For a detailed comparison, see Boon vs. EZRA.
Torch
Employer coaching platformTorch offers individual, group, and team coaching for leaders in three tiers: Executive (VP to C-suite), Core (director to senior director), and Emerging (individual contributor to senior manager). It measures coaching with a four-tier framework based on the Kirkpatrick model. Its reports include a Torch 360 Report at the start of coaching, a Coaching Impact Report at the end, a Coaching Themes Report, and an Organizational Insights Report. Participants can request Peer Feedback Surveys every four months from the colleagues who gave input on their 360.
Strengths
- +A 360 at the start, peer feedback during, and an impact report at the end
- +The 360 can be configured to your own leadership competencies, or used with Torch’s standard leadership domains
- +Theme and organizational reports alongside individual outcomes, using a measurement framework based on the Kirkpatrick model
Limitations
- -The Coaching Impact Report draws only on 360 results and Torch’s own coaching surveys, and shows each section only after 3 responses, so small cohorts may see gaps
- -Financial ROI comes from connecting Torch data to your own engagement, performance, and retention data
- -Prices are not published
Best for: Leadership programs that want colleague-reported 360 data before, during, and after coaching
For a detailed comparison, see Boon vs. Torch.
CoachAccountable
Coach-practice softwareCoachAccountable is software for coaches of all kinds, from individual coaches to multi-coach organizations. Coaches use it for actions, metrics, session notes, worksheets, group coaching, courses, scheduling, and invoicing. Clients track progress against metrics their coach sets, which builds a running record of results. Pricing is published and based on active clients, from US$20 a month for 2 clients to US$4,000 a month for 1,000 clients, with unlimited coach accounts and a 30-day free trial.
Strengths
- +Published pricing based on active clients, with every feature on every plan
- +Client-tracked metrics and actions give coaches a running record of progress
- +Practice management, invoicing, and coaching tools in one place
Limitations
- -A tool for coaches to run their practice; a company buying coaching would not usually use it to evaluate a provider
- -Stakeholder or 360 feedback features are not described on its website
Best for: Independent coaches and coaching teams tracking client progress and running the business side
Coachmetrix
Coach-practice softwareCoachmetrix is built for leadership and executive coaches, their clients, and their clients’ stakeholders. It tracks client progress, runs online action plans, collects 360 survey feedback from stakeholders, and includes an engagement dashboard and tools to quantify coaching ROI. Pricing is published: US$55 a month or US$550 a year for one coach, with unlimited client engagements and a 30-day free trial. Enterprise options are by quote.
Strengths
- +Stakeholder 360 surveys built into the coaching workflow
- +Designed specifically to show behavior change and ROI to the people paying for coaching
- +Published per-coach pricing
Limitations
- -Built for coaches and coaching firms; a buyer gets its reports only if the coach uses it
- -Not practice management software for scheduling or invoicing
Best for: Executive and leadership coaches who need stakeholder evidence of behavior change
Simply.Coach
Coach-practice softwareSimply.Coach serves individual coaches, multi-coach businesses, L&D teams, and universities. It covers goals, action plans, session management, digital assessments and forms, stakeholder feedback, invoicing, and contracts. It generates reports on each client’s progress, coaching impact, and ROI, which coaches can share with sponsors from the platform, and it sets roles and access rights to keep coaching content confidential. Plans for individual coaches are published at US$9 to US$69 a month, with a 14-day free trial; plans for businesses, L&D teams, and universities are on separate pages.
Strengths
- +Plans for L&D teams running internal coaching, not only solo coaches
- +Progress and ROI reports that can be shared with sponsors
- +Role-based access rights to protect confidentiality
Limitations
- -Software only; you bring the coaches
- -Pricing for business and L&D plans is not on the main pricing page
Best for: L&D teams running an internal coaching program that need reports for sponsors
Coaching.com
Coach-practice softwareCoaching.com serves individual coaches, coaching companies, and organizations. Its software covers engagement management, scheduling, messaging, contracts, payments, and resource sharing, with dashboards and custom reporting that track coaching utilization, outcomes, and program ROI. It lets teams track goals, gather stakeholder feedback, and tag coaching themes to spot patterns across engagements. It also runs a coach marketplace, education, and a community.
Strengths
- +Dashboards on utilization, outcomes, and program ROI in one place
- +Theme tagging to spot patterns across many engagements
- +Serves both coaching companies and organizations with internal coaching programs
Limitations
- -Prices are not published
- -Software only; you bring the coaches
Best for: Coaching companies and enterprise coaching teams managing many coaches and engagements
What coaching metrics are popular for measuring program value?
The most popular metrics are the easiest to collect, and they are also the least convincing to a CFO. Attendance and satisfaction show the program is running. They do not show anyone leads differently. A credible report pairs one of each layer below.
| Metric | What it tells you |
|---|---|
| Utilization and attendance | Whether people use the coaching. A program health metric, and the base for cost per session. |
| Satisfaction and NPS | Whether people value it enough to recommend it. Predicts renewal more than impact. |
| Competency growth | Whether people improved on the specific skills the program targets, measured before and after. |
| Manager and 360 ratings | Whether the people around the participant see a change, which corrects for self-rating drift. |
| Retention, promotion, and engagement | Whether coached people stay, move up, and score higher on engagement than comparable peers. |
| Financial ROI | The monetary value of those changes against the fully loaded cost. The hardest to calculate credibly. |
How Boon reports it: Boon reports program health and outcomes side by side: 89% session attendance, an NPS of +87, and +23% average competency growth across six-month Grow programs. Attendance and NPS show the program is used and valued; competency growth shows whether people are leading differently.
For definitions and how to collect each one, see coaching program metrics.
How to compare coaching ROI frameworks for workplace programs.
Tools collect the data. A framework decides what the data has to prove. Three sources cover most workplace coaching programs.
- The Kirkpatrick Model. Four levels: Reaction, Learning, Behavior, and Results. Use it when you need to show behavior change and business results without converting them to dollars. Torch bases its measurement framework on it.
- The Phillips ROI Methodology. Developed by Jack Phillips and taught by ROI Institute. It adds a fifth level, ROI, which compares monetary benefits to fully loaded costs after isolating the program's effect and converting improvements to money. Use it when finance asks for a return figure.
- ICF research. The International Coaching Federation runs a research portal and publishes the Global Coaching Study. It is useful context for a business case, though it does not measure your program.
In practice, Boon data covers the Learning and Behavior levels through competency growth, and reaches Results and ROI once it is combined with your retention, promotion, and engagement data. For the full method, including how to isolate coaching's effect, see measuring coaching ROI and control groups in coaching measurement.
How to read coaching tool rankings.
Many lists of coaching measurement tools are published by a vendor on the list, including this one. Three checks make any ranking more useful:
- Does it separate providers from software? A list that ranks a coaching provider against a practice tool is comparing two different purchases.
- Does it repeat vendor ROI claims as fact? Vendor-reported returns use different methods and samples, so they cannot be compared with each other. This guide leaves them out.
- Does it say what is not published? A list that fills in missing prices without a source is guessing.
The surest test of any tool is a short pilot with a baseline. See pilot design for a first coaching buy.
Frequently asked questions
Are there proven platforms for calculating the financial impact of coaching?
No tool calculates a credible dollar ROI on its own, because the calculation needs your company data and a way to isolate coaching from other causes. Several tools help. Boon reports competency growth that is designed to be combined with your retention, promotion, and engagement data. CoachHub publishes an ROI calculator for estimating impact before you buy. Coachmetrix, Simply.Coach, and Coaching.com include ROI reporting for coaches and internal teams. The Phillips ROI Methodology from ROI Institute is the most widely used method for the calculation itself.
Can I find trusted benchmarking solutions for evaluating coaching effectiveness?
There is no neutral industry benchmark that every coaching tool reports against. Providers report their own program averages, which are useful reference points for that provider. Boon, for example, reports 89% session attendance, an NPS of +87, and +23% average competency growth across six-month Grow programs. For independent research, the International Coaching Federation runs a research portal. The strongest benchmark is usually your own: a baseline before coaching and a comparison group of similar employees who were not coached.
What leading coaching dashboards help demonstrate return on investment?
Among employer coaching platforms, Boon’s customer portal reports competency growth and development themes, BetterUp has the People Analytics Dashboard, CoachHub has CoachHub Insights, and Torch has Coaching Impact and Organizational Insights reports. Among coach-practice software, Coaching.com has dashboards on utilization, outcomes, and program ROI, and Coachmetrix has an engagement dashboard. A dashboard shows ROI only if it holds outcome data, such as competency or behavior change, and not only usage.
Where can I find leading software for tracking coaching outcomes?
If you run your own coaches, look at coach-practice software: CoachAccountable, Coachmetrix, Simply.Coach, and Coaching.com. If you buy coaching from a provider, outcome tracking usually comes with the program: Boon, BetterUp, CoachHub, EZRA, and Torch all report outcomes to the company that pays. Boon tracks competency growth against goals set at the start of each engagement.
Which established coaching measurement tools are best for performance reporting?
For performance reporting to executives, the tool needs a baseline, a post measurement, and a way to connect to business data. Boon assesses Grow participants on your own competencies at the start, midpoint, and end, and its data is designed to be combined with your HR data. Torch uses a 360 at the start and an impact report at the end. Coachmetrix adds stakeholder 360 surveys for coaches who run their own practice.
Which trusted coaching analytics platforms provide reliable ROI reporting?
Reliable ROI reporting depends more on method than on the platform: a baseline, ratings from people other than the participant, and a link to business measures. Boon, BetterUp, CoachHub, EZRA, and Torch each report outcomes to buyers of their coaching, using different methods described in this guide. Coaching.com and Simply.Coach offer ROI reporting for organizations that run their own coaches.
Who offers reputable coaching measurement solutions for business impact?
Boon measures competency growth on the customer’s own competencies, designed to be combined with your retention, promotion, and engagement data. Torch uses a measurement framework based on the Kirkpatrick model. EZRA collects feedback after every session, including from line managers. For the method, ROI Institute teaches the Phillips ROI Methodology, and Kirkpatrick Partners teaches the Kirkpatrick Model.
Can you measure coaching ROI without breaking confidentiality?
Yes. Report at the level of competencies, themes, and groups rather than session content. At Boon, managers see that a direct report is engaged and which competency areas they are working on, but never session content or individual competency scores. BetterUp keeps individual Whole Person data between the member and the coach. Ask every vendor what the sponsor can see before you buy.
Talk through how you'll measure coaching.
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