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Protecting a hypergrowth team from burnout before it hit

Boon's coaching supported Brandlive employees, helping them manage stress and thrive in a competitive industry.

Industry
Technology / Live Streaming
Company Size
200+ employees
Program Duration
12 months
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How Brandlive Protected Employees from Burnout
How Brandlive Protected Employees from Burnout logo
The Challenge

Growing too fast to keep people whole

Brandlive was riding a wave. The live streaming platform added 100 new hires in a single year as demand for virtual events exploded. But that kind of velocity comes at a cost. New employees were onboarding into a company that was reinventing itself in real time, and tenured staff were absorbing the weight of training, mentoring, and delivering at the same breakneck pace.

Leadership could see the warning signs: elevated stress across departments, early attrition among promising hires, and a growing gap between the company they wanted to be and the daily experience of working there. Traditional wellness perks were not going to cut it. Brandlive needed something that could meet employees where they were and scale with the company.

100+
New hires onboarded in one year
42%
Reported elevated stress levels
3.1/5
Work-life balance self-rating
Boon's Approach

A wellness initiative built for speed

Brandlive partnered with Boon to launch a comprehensive coaching and wellness initiative that combined resilience-focused webinars, personalized 1:1 coaching, and tailored workshops, all designed to fit the pace of a tech company in hypergrowth.

Program Design

Resilience-focused group webinars for the full company
Personalized 1:1 coaching for stress, anxiety, and career growth
Tailored workshops on work-life balance and professional development
Flexible scheduling to fit unpredictable production calendars

Measurement & Reporting

Utilization tracking across departments and tenure bands
Pre/post resilience assessments for coaching participants
Quarterly satisfaction surveys with trend analysis
Executive dashboards with anonymized wellness insights

We knew we had to act before burnout became embedded in our culture. Boon gave us a way to invest in people at scale without making it feel like another corporate program.

Brittney BakerSenior Human Resources & Benefits Manager, Brandlive
The Results

Company-wide impact in under a year

Within 12 months, Brandlive achieved industry-leading utilization rates and measurable improvements in resilience, productivity, and employee satisfaction.

65%
Employee Utilization
Company-wide adoption of Boon coaching services
20%
Productivity Increase
Average improvement in overall productivity metrics
80%
Resilience Improvement
Of users improved their resilience over time
95%
Employee Satisfaction
Satisfaction rate across all coaching engagements

Resilience at Scale

80% of coaching participants improved their resilience scores over the course of their engagement, with the strongest gains among employees in their first six months.

Top coaching topics
Stress management, Work-life balance, Career development

Culture of Well-being

65% company-wide utilization proved that employees embraced the program as a genuine benefit, not a checkbox. Leadership credited the initiative with strengthening their employer brand during a critical growth phase.

HR team feedback
"This moved the needle on retention in a way nothing else had."

The utilization numbers speak for themselves, but what really matters is the stories. People telling their managers that coaching helped them stay. People recommending it to new hires on their first day. That is how you know it is working.

Brittney BakerSenior Human Resources & Benefits Manager, Brandlive

Built for how people actually grow.

Boon is leadership infrastructure designed around human behavior, not tools or programs. So growth holds up as organizations scale.

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